Lucid selects Orange Business for its in-vehicle connectivity.
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Lucid selects Orange Business for its in-vehicle connectivity.

Orange Business not only provides seamless pan-European IoT and internet connectivity to Lucid but also helps it streamline the customer journey in Europe by navigating complex regulatory requirements.

Lucid Motors has chosen Orange Business as its preferred European partner for in-vehicle connectivity and digital expertise. This announcement represents a significant milestone for both companies as they work towards developing innovative solutions for the growing electric vehicle market.

According to the press release issued by Orange Business, Lucid Motors will leverage its expertise in digital transformation to provide customers with a seamless and personalized experience that includes advanced infotainment and telematics connectivity. This will enable Lucid Motors to offer its all-electric Lucid vehicles directly to consumers, as it expands its operations in Europe.

Orange Business not only provides seamless pan-European IoT and internet connectivity for Lucid’s software-defined vehicles but has also helped the electric vehicle manufacturer streamline the customer journey in Europe by navigating complex regulatory requirements. Moreover, Orange Business is now directly integrated into Lucid’s manufacturing supply chain and has assisted in adapting connectivity test procedures for vehicles delivered in Europe.

As for end-user benefits, Orange Business offers a range of services that include infotainment and internet-enabled content such as navigation, security, communication tools, diagnostics, and streaming audio. In addition, over-the-air updates are pushed to vehicles to ensure that the software is up-to-date, providing a premium Lucid customer experience.

Orange Business is a licensed and proficient provider of Electronic Communication Services (ECS) for both IoT and Internet Access services, making it an invaluable resource for OEMs seeking guidance on navigating the intricacies of the European regulatory environment, which encompasses EU requirements and individual country provisions.

In terms of expertise in the IoT market, Orange Business has once again been positioned as a Leader in the 2023 Gartner Magic Quadrant for Managed IoT Connectivity Services, Worldwide. This marks the sixth consecutive time that the company has been recognized for its Completeness of Vision and Ability to Execute, solidifying its position as a leading player in the industry.

Scott Williams, Senior Vice President of the Americas, Orange Business, said: Lucid is not only building sleek and luxurious EVs for sustainable mobility, but they are keenly focused on delivering a premium user experience. Providing a personalized customer experience that creates value is exactly how Orange Business wants to support its customers. We are proud to have the application development, data analytics, network, and integration experience, and assets to help American automotive companies like Lucid expand operations in Europe.

Also Read: Kia teased its upcoming electric SUV EV9.

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