Lucid Motors announces launch plans for the European market
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Lucid Motors announces launch plans for the European market.

The company opens its first European Studio in Munich, Germany; aims to open additional Studio and service center locations in Europe in 2022.

Lucid Motors announced its initial launch plans for the European market. Lucid announced it will offer the Lucid Air Dream Edition P and Lucid Air Dream Edition R electric cars to existing reservation holders in Europe.

These two distinct versions – with Dream Edition P featuring a powertrain optimized for performance and Dream Edition R embodying Lucid’s exacting focus on maximizing range – will be offered to reservation holders in Germany, the Netherlands, Norway, and Switzerland. They also feature exclusive exterior and interior trim and every available upgrade, with additional specs.

First deliveries are expected to begin in late 2022. Pricing and delivery dates for Lucid Air Pure, Air Touring, and Air Grand Touring, as well as option pricing for EU markets, will be announced later this year and are expected to start at approximately €100,000 for Lucid Air Pure in Germany and Netherlands, CHF100,000 in Switzerland and NOK 1,000,000 in Norway.

Lucid currently accepts reservations from European customers in Austria, Belgium, Denmark, Finland, France, Germany, Italy, Monaco, the Netherlands, Norway, Spain, Sweden, Switzerland, and the UK. By placing a fully refundable reservation starting at €300, customers will secure their place in line for the Lucid Air Pure, Touring, and Grand Touring models when deliveries begin in their respective countries.

The company also plans to open its first European retail location – the Lucid Studio at Odeonsplatz in Munich, Germany – on May 13, 2022. The luxury retail space will invite customers to experience the brand and its products in the heart of the iconic old town area. The company expects to open additional studios and service centers in Germany, the Netherlands, Norway, and Switzerland in 2022 and has the ambition to expand into additional key markets across the European continent in the coming years.

Read: Volkswagen group announces $3.2B Gigafactory in Spain

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