BYD rolls out its 3 Millionth EV and announces a new passenger car brand matrix.
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BYD rolls out its 3 Millionth EV and announces a new passenger car brand matrix.

BYD Auto will form a passenger car brand matrix including Dynasty, Ocean, Denza, Yangwang, and another new brand that specializes in professional and personalized identities.

Chinese automobile company BYD Auto has achieved a milestone by rolling out its three millionth EV. The company held a ceremony at its global headquarters to celebrate this milestone. The company announced that it is building a car brand matrix with five brands, Dynasty, Ocean, Denza, Yangwang, and a new brand that specializes in professional and personalized identities.

BYD started producing EVs/new energy vehicles almost 15 years ago. It took the company 13 years to achieve the first one million EV landmark. BYD reached the next 1 million mark in just one year and the next million in just six months.

At the event, Wang Chuanfu, Chairman and President of BYD, delivered the 3 millionth new energy vehicle to Wang Shuang, a soccer player who was named Asian Football Confederation (AFC) Women’s Player of the Year in 2018.

It is a great honor to be the owner of BYD’s 3 millionth new energy vehicle”, said Wang Shuang, “I hope everyone can support sustainable mobility to help Cool the Earth by 1℃ and show our strength to the world.”

During the event, Wang Chuanfu announced that the company would build a high-end brand targeting the luxury market, Yangwang, with disruptive technologies and products. Its upcoming model will launch in the first quarter of 2023, bringing users unprecedented high performance. In the future, BYD Auto will form a powerful brand matrix including BYD (Dynasty & Ocean), Denza, Yangwang, and another new brand that specializes in professional and personalized identities, covering family cars and luxury cars.

Wang Chuanfu said: Dealing with the industrial transformation and the ever-changing consumption trends in the future, BYD will continue to focus on scientific and technological innovation. In addition to that, BYD will keep on fulfilling people’s pursuit of a better life with leading technologies and diversified products.

Also Read: Volkswagen delivered half a million ID. EVs globally in two years.

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