Ather 450X gets software upgrade and 4 new colours.
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Ather delivered over 12,000 electric scooters in January 2023.

Ather expanded its retail presence with the inauguration of 13 Experience Centres in January 2023 across cities, including Erode, Ahmedabad, Hosur, and Guntur.

Ather Energy, a leading electric vehicle manufacturer, achieved impressive sales figures in January 2023. The company sold a total of 12,149 units, marking a significant increase of 329% compared to the same period last year.

Recently, Ather Energy also reached a major milestone with the production of its 100,000th electric scooter. The latest scooter rolled off the assembly line at the company’s manufacturing facility in Hosur, Tamil Nadu.

Ather Energy continued to expand its retail presence with the opening of 13 new Experience Centres in cities such as Erode, Ahmedabad, Hosur, and Guntur. This move is part of the company’s plan to establish a total of 150 Experience Centres in 100 cities by March 2023. Currently, Ather now has 102 Experience Centres in 80 cities.

In January, Ather Energy celebrated its first Community Day by rolling out the latest software update, Atherstack 5.0, along with new colors and features for its electric scooters. The update includes a refreshed user interface, improved navigation, and an overall enhanced riding experience.

The Atherstack 5.0 software update represents a major step forward for the company and its customers. The new features and enhancements are designed to improve the overall user experience and make riding Ather’s electric scooters even more enjoyable.

Commenting on the company’s performance, Ravneet Singh Phokela, Chief Business Officer, Ather Energy, said: “We had a great start to this year, registering our best-ever monthly sales by delivering 12,419 units to our customers. We were thrilled by the response we received from the biggest-ever EV community day that we organised earlier in January. We also introduced Atherstack 5.0, our latest software upgrade that brings in a host of new features on our scooters, such as Vector Maps by Google and AutoHoldTM. Ather also announced an industry-leading 5-year warranty on its scooters and showcased its four new colours. On the retail front, Ather continued to rapidly expand its retail presence, and we opened 13 new outlets in January. Ather now has 102 Experience Centres in 80 cities. Our growing presence as well as new exciting features on the scooters have contributed to our increase in sales.”

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